GST 2.0 Ignites Diwali Hopes: Auto Companies Aim to Double Sales Figures

DETAILS
What’s New and How It Impacts the Auto Industry
Diwali Season: The Prime Time for Automobile Sales
Auto Companies’ Strategy to Double Sales
- Maruti Suzuki is targeting first-time buyers and small families with aggressive pricing on bestsellers like the Swift and Baleno.
- Hyundai is focusing on urban customers with feature-rich SUVs like the Creta and Venue, paired with attractive exchange schemes.
- Tata Motors is pushing its EV segment, offering strong discounts on the Nexon EV and Punch EV to capture eco-conscious buyers.
- Mahindra is ramping up production for its high-demand SUVs — Scorpio-N and XUV 3XO — to ensure quick deliveries.
- Kia is betting on design and technology, launching special editions of its Sonet and Seltos during the festive window.
Brand
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Festive Focus (2025)
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Key Models in Demand
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Offers & Strategy Highlights
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Maruti Suzuki
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Strengthening hatchback and compact SUV portfolio
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Swift, Baleno, Brezza
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Exchange bonuses, instant delivery, discounts up to ₹60,000
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Hyundai
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Urban premium SUV push
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Creta, Venue, Alcazar
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Low-interest EMIs, festive editions, extended warranty offers
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Tata Motors
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Expanding EV reach and mid-size SUV lineup
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Nexon EV, Punch EV, Harrier
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EV discounts, 3-year free service, rural market expansion
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Mahindra
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Focus on high-demand SUVs and off-road models
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Scorpio-N, XUV 3XO, Thar
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Zero down payment, festive accessories, delivery within 15 days
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Kia
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Targeting young professionals and families
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Seltos, Sonet, Carens
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Limited-edition trims, cashback offers, connected car feature upgrades
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Consumer Sentiment
- Maruti Suzuki Fronx and Brezza for value seekers,
- Hyundai Creta and Venue for tech lovers,
- Tata Punch EV for green buyers,
- Mahindra XUV 3XO for SUV fans, and
- Kia Seltos for those wanting style with substance.
Industry Forecast
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